Ever since Meralys launched the “What Do You Put In Your Nose” campaign since last October, it hasn’t taken long for the lyrics of the song to convey the message of how really important it is what we put in our noses.
Meralys with its unique combination of medicine, hyaluronic acid and sea, with the simultaneous absence of harmful preservatives, is the best solution, which the nose itself would choose!
At the national competition Idea X, which has been awarding original and unique creative ideas and marketing projects that push the boundaries for twelve years, in the group "Best on Market", in the category Health and Pharmacy, the campaign "What do you put in your nose" won gold!
This award-winning campaign, which certainly represents a step forward in the category, is the result of excellent cooperation with the creative agency Utorak, directed by Rino Barbir, and sung by Vojko V. The recipe turned out to be something different, brave, and in the end - golden!
We are proud of the achieved results and we are looking forward to new victories of our Meralys!